The storefront of Julien Farel Restore Salon & Spa brand campaign features a vibrant US Open 2024 promotional display. The window is adorned with neon blue text reading ‘US OPEN 2024’ and ‘ACE YOUR HAIR GAME’, alongside a stylized tennis racket design. The slogan ‘SERVING GREATNESS ON & OFF THE COURT’ emphasizes the salon’s connection to the prestigious tennis tournament. This display effectively combines the salon’s luxury brand image with the excitement of the US Open event.

Why We All Walk Left
Researchers just confirmed something retail designers have known for decades: humans don’t walk randomly. Given an open space and no instructions, the overwhelming majority of people will drift left.
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