This photo showcases PlanetFab Studio’s creative direction for the Julien Farel US Open 2025 branding campaign. The Arthur Ashe Stadium VIP salon activation embodied the campaign’s “Take Center Court / Play Beautiful” concept.
Magnum Treats Packaging Like a Fashion House
Magnum partnered with London branding studio Sunhouse to launch two new bars — La Pistache and La Pêche — and built the entire campaign around what they’re calling The House
