Two-page spread from WISH catalog presenting sunglasses, earbuds, and a decorative hymn book, illustrating a mix of modern and classic urban accessories. Designed by PlanetFab for W Hotels.
Site Redesign Strategy: Stop Redesigning. Start Rethinking.
Most site redesigns fail because they start with the wrong question. The focus keyphrase here is site redesign, and that phrase often triggers a cosmetic mindset: “We need a new
